Baby One Program

Baby OneApunipima’s award winning Baby One Program® was launched on the 1st of July 2014.

The Aboriginal and Torres Strait Islander health worker – led, home visiting Program engages with women and families from pregnancy until bub is 1000 days old (nearly three).

The Baby One Program® has been hugely successful with the majority of pregnant women in Apunipima’s catchment attending five or more antenatal visits (as per World Health Organisation best practice recommendations) as well as the majority of children being fully immunised.

Reasons for the Baby One Program’s® success include:

The Baby One Program® is Aboriginal and Torres Strait Islander health worker – led

A health worker led program means community based health workers are looking after local women. Familiar faces providing culturally appropriate care make the difference in improving outcomes. It also means that community women are trained and employed as maternal and child health workers resulting in positive changes to the socioeconomic fabric of the community.

The Baby One Program® is a home visiting program

15 home visits take place from pregnancy until bub is 1000 days old. This means that women are able to engage with our health service regardless of whether they make it to the local health centre or not. It improves access to our service, supports close relationships between the health worker and woman and her family and enable the woman to get the support she needs regardless of whether she makes it into the clinic.


The Baby One Program® provides fruit and veg vouchers at key points during pregnancy to ensure high engagement with antenatal services, ‘Baby Baskets’ containing items to support mum and bub before and after birth.